I love backpacks. Good ‘ol fashion bags that you throw over your shoulders. They admittedly aren’t the most stylish accessories in the world (especially in New York), but I have found a style that I love: the Fjallraven backpack. I might be in leggings and flats (versus cargo pants and hiking boots) with a backpack on, but I don’t really look that dorky. I just look European, which in my book is super cool and hip.
You always know that something is truly cool (and on its way to being totally mainstream) when it is sold at J. Crew — it is like the entry way into mainstream America. And what do you know? Fjallraven backpacks are now sold at J. Crew — so this is not top secret. It USED to be a secret, and now, it is in between a hidden gem and an overseen trend.