Sadly, one of my favorite flower companies in New York City is no longer in business. The Groh, which was hands down, my favorite flower place that delivered fresh flowers to my apartment every Monday, has shut down, a victim of the effects of COVID on the economy. I know it sounds silly — but The Groh was phenomenal. Everything about it — it was set up to be a middle man, so instead of me trekking down to the flower district, The Groh would go, and then bundle them up and deliver them to my house. It was waaaaaaay cheaper than a typical florist, and waaaaaay easier than me doing the leg work (yes, spoiled). I loved it so much and miss it already. So after hours searching for some kind of replacement for my Monday joy, I came across Blossr. It is a minimalist flower delivery service that sends flowers on (and only on) Friday. There are not many options, but man, are they gorgeous. I love them so much and I can’t wait to use them again.
Yes, flowers each week is frivolous, but it really brings so much joy and happiness to me. And if not this year in 2020 with everything going on, then when? YOLO.