Time for another inside look into how the Natori team incorporates Natori fashion into their lives! First, we had Josie designer, Talia. And now it is Mariah, works on both Natori.com and licensing. She looks stunning and gorgeous in her Natori pieces… take a look! Thanks so much, Mariah!
Hello! This is Mariah, the e-commerce and licensing assistant at Natori. As we kick off fall, I’m happy to share how I mixed my love for kimonos with my love for the jersey shore over the past few months. My go-to ensemble at the beach has always included various wraps/kimonos to pair with my bathing suits. They are truly multi-functional, tripling as a robe for indoors, cover-up for the beach and kimono jacket for outerwear. Good thing I work where I do!
Pictured here is my latest favorite, The Xanado robe, from the Fall collection.
This past Tuesday, my mother-in-law had her Josie Natori Ready to Wear Spring 2018 Fashion Presentation. It was a low-key event with great press and turn out. Every Fashion presentation takes a lot of effort, organization, and design. Enjoy these behind the scene photos!
Great view for the photo shoot.
Over here at the Josie Girl Blog, we thought it would be fun to have employees from The Natori Company share how they incorporate the House of Natori into their every day wardrobes. So first up is the super cool, super young, super HIP designer of the contemporary Josie collection, Talia. She has been with Natori for a couple of years, and has brought a great new energy and direction to Josie, under the tutelage of my mother in law Josie Natori. So here she is… thank you, Talia!
Hi Everyone! This is Talia (the Josie designer) taking over for the Josie Girl! This past weekend I enjoyed some much needed time in the ‘country’ with my husband, sister, and brother in law. We rented the cutest little cottage in Barryville, New York- just a short 2 hour drive from the city. The cottage was surrounded by lush greenery, fresh air and best of all decorated with an eclectic charm!
The perfect cottage with a red door. And the matching flowers and pillows on the lounge chair. Nice coordination.
On Monday, I had the privilege of attending the CFDA Fashion Awards. Although I am not a designer, celebrity, socialite, or someone that anyone cares about seeing, it was fun to get dressed up and attend. The CFDA Awards is basically the Oscars for the Fashion World. My mother in law, Josie Natori, has been a member for forever, but due to her travel schedule, Ken and I went instead. It was a fun evening with great people watching, flowing champagne, and an opportunity to get all dolled up.
My favorite celebrity sightings of the night were Heidi Klum (striking! Amazing) and Gigi Hadid (beautiful — resembles my daughter!)
Today is a special day… the 70th birthday of my fabulous and wonderful mother-in-law, Josie Natori! I used to think that 70 meant old age, but she makes 70 look chic, young, energetic, and fashionable — more than anyone else I know. My mother in law is incredibly talented, bright, smart, with-it, creative, accomplished, successful, caring, and wonderful. Here is a look at her throughout the decades — and happy birthday to such a lovely lady, I love you.
Here is the beautiful Josie Natori as a young girl. I love her bangs!
To celebrate its 40th anniversary, Natori designed an amazing ready-to-wear collection exclusively at Bloomingdale’s and on Bloomingdales.com. The collection is on display in a pop-up in New York (third floor), Short Hills, Aventura, and Century City. Amazing island-inspired prints, fun handbags, and accessories, and all at a more accessible price point than the high-end Josie Natori collection. LOVE, LOVE LOVE!!!! (And read through the post for info on the launch party this Thursday).
In between the escalators at Bloomingdale’s 59th Street. Prime location!
I am not joking when I say that my new favorite pajamas are the Josie Enchanted Garden PJ set. They are perfection. Great for cold weather, hot weather, alone, surrounded by other people, cute, flirty, fun, and oh so comfortable. Terrific to lay around the house while looking put together, chic, and fashionable in your pajamas.
They come in two different color ways: one in hibiscus and one in coral.
The only bras and undies I ever wear are Natori Feathers. I love the fit, the lace, the look…. everything! So when I found out that Natori not only started making legwear (hosiery, socks, tights, stockings) BUT Feathers legwear, I jumped with joy. They also remind me of a pair of tights that my super-fashionable-friend wore recently and I fell in love with, but these are even more fun, unique, and better priced — so win win win.
Art in the form of a legging.
Sorry for not doing my typical three posts last week. Truth be told, I was a little (or a lot) paralyzed by the election results and just couldn’t function. I have been experiencing the grief cycle, and finally feel able to be a little more positive… I hope that feeling lasts more than an hour. In the meantime, here is what I am currently loving this November:
1. My number 1 podcast, How I Built This
I go through phases with different podcasts, but “How I Built This” is the one that I listen to every single week. And can’t wait for the following week’s edition.
Hi. This is Ken. The Josie Girl’s Husband.
I am hijacking the blog today to let you know that today is the 5 Year Anniversary of the Josie Girl Blog, which all started with this post here.
I am incredibly proud of my wife (Yael if you call her by her middle name, Anika if you call her by her first) for having the commitment, creativity, and discipline to put forth such great content over the last 5 years. Since her “go-to” toast is lists, I wanted to share the Top Five Things you didn’t know about The Josie Girl / writing a blog:
1) She is the anti-blogger. Working in the industry, I can safely say writing good content is only 20% of being a mainstream blogger. The other 80% is promoting yourself, through social media, networking, etc. While The Josie Girl loves the 20%, she refuses to do the 80%. She is the shyest blogger ever. Her Instagram is private. Her Twitter is run by the company (outed). And she literally has never shared a single one of her posts on Facebook (and won’t let me do it either). The vast majority of her friends don’t know about her secret blogger life, and she wants to keep it that way. (NOTE: If you are a loyal reader, please recruit your friends!)
Me and wifey
What better way to get back into the New York flow from the summer than by attending the Josie Natori SS2017 presentation. I am in love. Presented at the Waterfall Mansion on the Upper East Side, the collection is airy, earthy, romantic, feminine, summer-y, and modern. Take a look at the pictures.
Rusty earthy colors.
I am so stressed out right now — beyond belief — so here is something to cheer everyone up (including myself): a new FEATHERS leopard bra (color actually called “Exotic Dk Grey Print/Khaki” in the dropdown). Can you stand the cuteness? It might even make me smile and forget about all that has to be done? Check it out! Nothing like a racy – va-va-voom – bra to start out the new school year!
Yeehaw, or actually, ROOOOOAR
Yes, this is a hefty priced ticket item by Natori but it is soooooo beautiful that I have to share it with you. Look at the beauty of the Cotton Voile with Lace Gown.
Beauty. If this dress was a contestant in a beauty contest, it would be Ms. Universe.
ALERT: Natori has introduced a NEW bra.. even better, a NEW FEATHERS bra. I am a dedicated Natori bra wearer, especially the Natori Feathers Bra (and undies). So this is a win win win, happy happy day for me! This feathers bra is wireless (on trend) and comes with the signature lace details and scalloped plunging V neckline.
Comes in a variety of colors: the everyday nude and black, as well as multiple fashion colors.
Josie Natori presented her Fall 2016 Ready-To-Wear Collection this past Wednesday at The Doubles Club (the club where Ken and I had our rehearsal dinner). As always, the presentation was beautifully and elegantly put together. Unlike previous shows or presentations, this was held more like a cocktail party than a typical show (bring on the champagne!).
If you have been on Instagram recently, you may have noticed that Natori has been working with some plus-size bloggers to feature its Natori + Support Collection.
DRUM ROLLLLLLLLLLL…….my hubba hubba husband is now El Capitan of The Natori Company (also know as President). For some readers, you might think OBVI, he is the son, so of course, he is President. But that is not the case. Ken never thought he was going to work for his mother and set out to make a name for himself. He was a TV and radio broadcaster at Bloomberg for 5 years (Ken Natori, What’s the story?), then went to Stanford Business School (near-perfect GMAT scores), worked at Lehman Brothers for several years (left before the crash), and then joined the family business in 2007. I am proud of my husband for working hard, committing to what he believes in, being a diligent and thoughtful worker, and at the same time as being the smartest person I have ever met (other than my brother and father — they all tie for first place). So now, a new era of new life for the Natori business, and I am proud and in awe of my husband’s dedication, drive, and talents. So to celebrate, I got him this plate (this is not a joke).
YUP, “You are special today” BEST GIFT EVER.
Before I get to the post today (and be sure to read to the bottom for a special treat), I want to share three links. First, I am so proud of my beloved hometown Eugene, Oregon for making it into New York Magazine as a weekend escape. To read all about my hometown, go here. And for you loyal readers (a million thank yous!), I am sure you recognize a lot of the places from previous blog posts (Voodoo doughnuts, Spencer’s Butte, and King Estate). Secondly, here is a great article for New Yorkers currently dealing with the crazy-traffic-grouchy-tourist-filled-city! Read it here. Thirdly, this Josie Robe was mentioned as a perfect gift in Kylie Jenner’s blog (who knew) so read about it here! And now, a great last minute gift: this Josie sleepshirt!
How fun is the print? Colorful, vibrant, trippy, and oh-so-fun.
Before I talk about my new robe obsession, I have to discuss something that makes me so happy; Gwen Stefani and Blake Shelton dating. YUP, I know, totally pathetic and oh-so-weird, but I am a huge fan of The Voice. And I kinda feel like I did watching Andre Agassi and Steffi Graf when they were together – same type of butterflies and happiness. Gwen and Blake are just too cute, and oh so fun. So watch this. I promise you that you will laugh and smile.
Gwen and Blake. My pals.
Super early in the morning, I tend to browse the Natori website, searching for the next addition to my ever-growing collection of Natori goodies. So when I came across Natori’s new Pure Allure Brief in its + Support collection, I immediately clicked-clicked-clicked (YUP, this homegirl loves granny panties!). While I’ve always been a fan of big undies (Feathers Undies and Bliss Undies), reading “+” and “support” made me a tad bit skeptical. But low and behold, the undies blew me away and immediately became my new favorite pair of undies EVER.
When you have a round tush like this (front and center), you need some “support.” #PolishTush #Badankadank. And yes, in this picture, I am sporting the Pure Allure Panties (and no panty lines!)
Ever since the Natori Feathers Bra came out, it has been the *only* bra that I wear. I own a bzillion bras (but of course) and they are all the Feathers Bra (see my love of the Feathers line here and here). HANDS DOWN MY FAVORITE BRA — no competition whatsoever! In the past year, Natori came out with another Feathers Bra, the Feathers T-Back Bra….for whatever reason, I never bought (correction, ordered) it. Unnntillllllll, this weekend, when Sarah Jessica Parker, aka SJP posted herself wearing it. YUP, now, I need one STAT.
It is actually a video of SJP getting zipped up to make a personal appearance at Bloomingdales, and her bra that is shown is the Natori Feathers T-Back!
With New York Fashion Week in full swing, I was delighted to attend the Spring 2016 Josie Natori Fashion presentation yesterday. It was a striking, beautiful, breathtaking and unique experience. And as always, I am incredibly proud of and impressed by my talented mother-in-law and her whole design team. BRAVO for a fabulous production. And BRAVO to the team for making the FRONT COVER of Women’s Wear Daily this morning!!! Read the glowing review here.
A new fragrance! You’ll remember the Josie by Natori fragrance launched last summer… well, a new limited edition updated flanker is out and it is the PERFECT scent for late summer/early fall — white floral, citrus, floral, musky, amber, and woody! Josie by Natori Exotic Petals (even the name smells good!).
Even the box is beautiful! Cool side note: the print matches some Josie fashion pieces like this and this. Love!
Summer uniform: elastic wear shorts! More precisely, Josie Patch Isles Shorts. Soft woven… drawstring… the fabric is extremely soft, comfortable to slip on, and light for summer days and nights.
New pajama alert! Love these spring, light cotton pajamas (100% cotton). They are lightweight printed cotton voile with a drawstring waist and uber comfortable. Plus, the cherry blossoms are festive, floral, and summery. Hello flowers, goodbye snow!
This photo is not staged. Taken yesterday morning pre-coffee.